OnlyFans Is a Billion Dollar Social Media Company That’s under Most People’s Radar

October 6, 2020

Bella Thorne made $2 million off her account from fans on OnlyFans in a few days.  Yeah, that got our attention too.


What we wish didn’t was when Tyga’s nether regions got their exposé on the site.  Hard to unsee some things.


What is it, now?
OnlyFans is a “subscription site that enables content creators to monetize their influence” according to its own descriptions.  But mostly, it’s known as a site used by sex workers and adult performers to hawk x-rated pics and videos.  Until now.  And business is booming for the site during the pandemic.


Booming you say?
OnlyFans launched in September 2016 and has paid out more than $1 billion to creators, according to the company.  The way it works is it takes a 20% cut of subscription fees earned by creators.  They have 50 million registered users and 700,000 content creators.  So on a back of the envelope calculation that means over $250 million in revenues over 4 years. 


They have 75% month to month growth in signups to the platform since March and April and an average of 200,000 new signups a day, according to Insider.


New celeb hangout
Amid all the hubbub, celebrities including Cardi B, Blac Chyna, Tyler Posey, Austin Mahone and Sonja Morgan have flocked to the platform. 


The Scroll takeaways.

  1. OnlyFans is a billion dollar company that most people haven’t heard of.
  2. It’s not just for sex workers and porn.
  3. Hey Substack, why can you only do posts with text and not pics or video?

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